mikedubc
Washington, DC
Male, 33
I'm the Director of Strategic Marketing of an NHL team. I focus on revenue generation and customer engagement via digital media. My expertise includes strategy, business development, mobile marketing and application design, CRM, online marketing and market research. Ask me anything.
Probably a Canadian city like Ontario or something. Tough to say, but it ain't gonna be in the South, I'll tell you that much.
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Not a dumb question at all. Yes, we do have an African-American player on our roster but we don't highlight him in our marketing and advertising any more than other players. We'll feature him whenever we feel he would work best but nothing out of the ordinary.
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Personally I didn't but our Media Relations team did. And that job is even tougher when you have a lot of foreign players where english is their second language. It makes for some fun interviews and voiceovers.
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Similar to the question about the players being greedy, it's tough to say who was more reasonable or greedy during negotiations. In terms of revenue sharing, the owners had the worst deal of all major sports leagues and that was a primary reason so many were losing money, so they had to fight hard for that. And the players basically would have had money taken away from them, so I don't blame them for fighting for that, either.
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Nurse Practitioner
As gender roles continue to evolve, are you seeing a rise in the % of male nurses?
Call Center Employee (Retail)
What's the craziest unprofessional-phone-rep story you've ever heard?
Wills and Estates Lawyer
Can I leave everything to my pets?
It's possible but I don't think it will. There's enough interest in the sport to keep it as one of the big four major leagues, but it's definitely the most susceptible of the four, because so much interest is driven by the teams in Canada and in the North.
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I don't think he has much longer as Commissioner.
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No, appreciation of the franchise value is not taken not account. They lose money on the income statement.
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