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Professional Blogger

Professional Blogger
Name:NunesMagician
Location:Seattle, WA
Gender:M
Age:33
I am the creator and writer of Troy Nunes Is An Absolute Magician, a blog dedicated to Syracuse University sports, which gets over 500K pageviews/month and has been featured on ESPN.com, SI.com, Deadspin.com and others. I am also an Adjunct Professor for Syracuse University on the topic of blogging (seriously!). I currently live based on income generated from my blogs as well as books, magazines and related writing jobs. For more, visit...
Find me online: My website
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Q
I've started a couple of blogs recently, and my followings are still relatively small. If I want to start monetizing by blogs, do you recommend using Google AdSense, or are there other revenue drivers you'd recommend instead?
A

I would actually recommend becoming an Amazon Affiliate and building banners and links through that. You can control the specifics of everything offered and really target your audience so they see things they're interested in. Plus, its easy to control, easy to keep track of profits and they do a good job of paying. Google AdSense is fine but I've run into (and heard of) issues with them denying payments for shady reasons.

Q
How long did it take you from the time you started blogging to reach an income level that alleviated the need for a day-job?
A

I started my initial blog in 2006 and I stopped working a day job in 2010. Even then, it required a lot of extra work to maintain but it was great to be able to get to that point.

Q
What are your favorite blogs (other than your own)?
A

My all-time favorite blog is Videogum.com. Snarky, funny and about topics I'm interested in. Other daily stops of mine include FilmDrunk for my movies info, io9.com for my sci-fi/nerdy info, Gawker for news o'the day, Daily What when I want a laugh or to find an interesting video, FourFour for funny and insightful commentary. I know I'm biased but I think most of the sports blogs on SBNation.com are all really informative and worthwhile as well.

Q
I have a technology blog and was wondering what the best, most efficient methods for getting more exposure and promoting your blog to the internet masses. Besides providing great content, how do you generate more page views and repeat readership?
A

First and foremost, get familiar with SEO strategies. Knowing the best ways to write a headline, set up a URL and write keywords into your posts can make or break your search engine traffic. Second, start linking up. Search engines see links to your site from larger sites as a cross-reference that you're site is worthwhile. Ask like-minded blogs to link you but don't be offended if they ignore you/say no. Third, get on social media. If everything you write doesn't go on Twitter & Facebook, you're missing out (and keep an eye on Google Plus). Fourth, identify "Blog Carnivals" and blogs that do linkposts and submit your best stuff to them. Not everything, pick your spots. Finally, encourage discussion & comments. Readers need the okay from you that its safe to share their thoughts. Ask for their ...More

Q
Well, not to be overly blunt, but how many hours do you work in a typical week and how much money are you making? And do you see this as about average for a successful blogger who sticks with it, and what's the expected range for this profession?
A

I spend a lot of time on my blogs. Not just writing them but maintaining the look and feel, monitoring comments and social media, etc. Direct income (advertising, affiliate programs) earn me a few hundred a month, not much. Where I make most of my money is on indirect income. I wrote a book that's available for purchase. I've edited a year magazine about Syracuse basketball that's for sale. I host classes on Professional Blogging and starting your own sports blog. And I have a few other things in the works that all stem from my blogs. I think the more you put into growing your blog and maintaining the community around it, the more financial possibilities will open up around it.

Q
How did you deal with competition when you started your blog? I have a blog that gets moderate traffic, but I have two major competitors that have caused me to stagnate a bit.
A

Fill in the gaps. What stories aren't being covered by your competitors that you can capitalize on? Are they posting 3 times a day? You should post 5 or 6. Create linkposts that link to your competitors but position yourself as the "source" from which all news flows. Maintain the friendship, there's value in sticking together and cross-linking. But just always think about what's not being done and how you can become the "expert" on it.

Professional Blogger [...continued]