RodeoGuy
London, ON
Male, 23
I live my life 8-seconds at a time as an adrenaline junkie that goes event to event, matching up against some of the rankest bulls in the world in an 8-second battle for supremacy.
The jeans are actually designed for the lifestyle. I'm a big Wrangler fan, and they're the market leader, followed by Cinch. They're "Cowboy Cut", meaning boot cut at the bottom, and they sit comfortably while riding. The original 13MWZ style jean is also a little more resilient in rough situations. The Belt loops are larger to accomodate the wider leather belt to wear a trophy buckle, the pockets are designed to hold your valuables and not bash you while you ride... And if a guy were to get on a bull wearing designer jeans... the beating he's about to take from the bull pales in comparison to the ribbing he'll get from the riders.
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The best way is to create a sponsorship package that gives something to the sponsors, not just "exposure" or "branding". Stuff like tickets to events, meet and greet at sponsors, and such. Going after sponsors is a tough game, you're competing against little league baseball teams and the olympics... you need to stand out and be original. Think Activation.
Best way to get out there? Big events, big results... and social media.
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The best advice I can give you is to connect with an experienced bull rider that's going to be at the event. They'll be able to help you with borrowing any equipment you don't have, and also ensuring the equipment you do have will do the task.
It's 2013, back in the day, a small rodeo usually meant jump-kickers and lopers in the bull riding pen, but now, the size of the rodeo doesn't speak to rankness of the pen. Hopefully your bull rider acquaintence will be able to give you a fair assessment of the bull you draw, and help you make the right decision on whether you are going to go ahead with this effort.
If you know anyone (bull rider acquaintance) with a drop-barrel, I'd recommend getting on it. If you have the supplies and space to build a traditional bucking barrel (4 posts, 4 ropes, barrel drum), that would be an ok substitute to sit on and start working on balance, reaction and seat. Sit up as close to on top of your hand as you can, bow your chest out, tuck your chin in, look to the middle of where the bull's shoulders would be, grip with your legs, and lock your toes out. As the barrel tips up, push your upper body forward. As the barrel tips back, lean back, but keep your chin tucked and chest out. Your free arm should remain in front of you and smooth.
Get as much advice before you get on in the chute and commit it to memory... it will be a blank when they start pulling your rope.
Have at 'er!
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You're going the right direction. The best thing to do would be to get/make a drop barrel and ride it as much as you can!
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School Teacher
How do you see parents failing in their children's education?
TV Meteorologist
What were your worst on-screen bloopers?
Programmer
Why are so many developers such bad communicators?
They offer a little protection, but their purpose is to accentuate the visibility of the cowboy's spurring and feet movements.
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More than 100 million viewers annually watch over 400 hours of primetime PBR programming on VERSUS, NBC, CBS and networks around the world.
More statistical info: http://dialog.scarborough.com/index.php/professional-bull-riders-pbr-gearing-up-for-built-ford-tough-world-finals-in-las-vegas/
Thank you Mark for your great questions. I can only answer so far, but I would recommend you contact the PBR Media Relations Department and the Justin Sports Medicine Team for more detailed information if necessary.
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8-seconds. Bulls don't discriminate!
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